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Canadian Tire's Naming-Rights Deal With Senators Reportedly Eight Years, "Massive"

06 / 19 / 13

The total value for the Senators' new arena naming-rights deal with Canadian Tire will be "massive," well in excess of the team's current 15-year, C$20M agreement with Scotiabank, according to a source cited by Bruce Garrioch of the OTTAWA SUN. Canadian Tire will have naming rights to the venue for...

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Tags: Facilities, Ottawa Senators, NHL

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