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Int'l Champions Cup Drawing Bigger Matchups As Teams Look For Added Brand Exposure

Published in SportsBusiness Daily on 07 / 21 / 17

The International Champions Cup (ICC) soccer tournament has "evolved into the most prominent preseason tournament in the world," and games such as Sunday's Real Madrid-Manchester United match at Levi's Stadium are a "way to cash in on the massive and continually growing popularity of soccer wit...

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Tags: Events and Attractions, Soccer

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06/15/17
McGregor-Mayweather Megafight Is Officially On

Floyd Mayweather Jr. and Conor McGregor made the "once improbable boxing match come to fruition" yesterday when they announced a "154-pound blockbuster bout" for T-Mobile Arena on Showtime PPV scheduled for Aug. 26, according to Manzano & Hill of the LAS VEGAS REVIEW-JOURNAL. Officials are "hopi ...

Tags: Events and Attractions

06/15/17
USGA Makes Changes To Video Reviews

The USGA yesterday "wasted no time righting its wrongs" after the '16 U.S. Open rules issue involving Dustin Johnson at Oakmont, according to Josh Benbow of GOLF.com. After months of "assessing what went wrong a year ago the association has instituted changes that it's confident will prevent the cha ...

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06/15/17
Aspen Set To Hold Snowboard Event Before Oly

Snowmass in Aspen is expected to host a U.S. Grand Prix snowboarding event "one month before" the start of the '18 PyeongChang Games, according to Madeleine Osberger of the ASPEN DAILY NEWS. U.S. Ski Association officials would not confirm the event, but a bid for the U.S. Grand Prix "was discussed ...

Tags: Events and Attractions

06/14/17
USGA On Unproven Track At Erin Hills

Golfers in recent years have been "vocal in their disdain" towards the USGA, putting the "onus on the governing body to get it right" at the U.S. Open this week at Erin Hills, according to Bob Harig of ESPN.com. Players have called out the USGA in an "unprecedented way" and have "become fond of a de ...

Tags: Events and Attractions, USGA

06/14/17
Portland Marathon In Danger Of Being Cancelled

The Portland Marathon is "in danger of being cancelled after city officials denied the October race a permit last week, citing a strain on police overtime hours," according to Rachel Monahan of WILLAMETTE WEEK. The marathon is currently scheduled for Sunday, Oct. 8, but the "decision by the cit ...

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06/13/17
Canadian Open Will Feature Hockey-Themed Par 3

Golf Canada and RBC announced the launch of The Rink -- a fan experience taking place during the '17 PGA Tour RBC Canadian Open that will combine golf and hockey. During the championship week, July 24-30, the par-3 7th hole at Glen Abbey Golf Club in Oakville, Ont., will transform into a rink-s ...

Tags: Events and Attractions, PGA Tour

06/12/17
Bathroom Bill Could Hurt Dallas' NFL Draft Bid

The conclusion Texas lawmakers reach on a controversial bathroom bill next month "impacts the Cowboys' opportunity" to land the '18 NFL Draft, according to sources cited by David Moore of the DALLAS MORNING NEWS. NFL officials have "no interest in drawing a line in the ideological sand" heading ...

Tags: Events and Attractions, NFL, Dallas Cowboys

06/12/17
Canadian Grand Prix Staying In Montreal

The F1 Canadian Grand Prix "will run" at Circuit Gilles Villeneuve in Montreal until at least '29, according to the CP. Montreal Mayor Denis Coderre and reps of the federal and Quebec governments on Friday pledged $98.2M (all figures C) to a five-year extension of a contract with F1 owners Libe ...

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06/08/17
AAC Considering Midwest Site For Hoops Tourney

Wichita State AD Darron Boatright said that the AAC is "considering awarding" the conference's men's basketball tournament to a Midwest site "in the future," according to Paul Suellentrop of the WICHITA EAGLE. Oklahoma City’s Chesapeake Energy Arena "emerged as a topic of informal talks last w ...

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06/06/17
T-Mobile Arena Named Host Of Alvarez-Golovkin Fight

Golden Boy Promotions CEO Oscar De La Hoya yesterday announced T-Mobile Arena in Las Vegas as the host for the Sept. 16 Canelo Alvarez-Gennady Golovkin boxing match. De La Hoya said MSG offered a “crazy amount of money” to stage the fight in N.Y., and he “was contemplating it.&rdqu ...

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