Featured Story

Miller Lite Renews Deal To Sponsor New Hampshire Motor Speedway

Published in SportsBusiness Daily on 09 / 19 / 14

New Hampshire Motor Speedway officials on Friday announced that Miller Lite has extended its deal to sponsor the track for another three years. The deal keeps Miller Lite as the "Official Beer Sponsor of New Hampshire Motor Speedway" through the '17 racing season. NASCAR driver Brad Keselowski , wh...

Read More

More Stories

10/29/99
AND 1 MORE GOOD REASON TO WORK HERE: ALL HOOPS, ALL THE TIME

PA-based AND 1 is "pushing traditional limits" with the design of its new corporate headquarters just outside of Philadelphia, according to Natalie Kostelni of the PHILADELPHIA BUSINESS JOURNAL. With

Tags: And 1, Events and Attractions

10/28/99
AFTER WRESTLING WITH DECISION, FINCHEM DECIDES TO PLAY

A brief memorial service to honor Payne Stewart took place this morning at 8:45am ET on the first tee of the Tour Championship in Houston. Tom Lehman delivered a eulogy and a lone bagpiper walked the

Tags: ABC, ESPN, Events and Attractions, PGA Tour, Walt Disney

10/27/99
PGA TOUR ALTERS EVENT SCHEDULE FOR STEWART MEMORIAL SERVICE

PGA Tour officials have "elected to give players the option of attending memorial services" for Payne Stewart on Friday in Orlando by canceling play on Friday at the Tour Championship in Houston, acco

Tags: ABC, Events and Attractions, PGA Tour, Walt Disney

10/25/99
SOCCER TOUR BEGINS, HITS STEELTOWN AND THE MOTOR CITY

The U.S. women''s soccer team defeated the World Stars 9-6 in front of 9,875 fans in the opening match of the Toys ''R'' Us Victory Tour at Pittsburgh''s Civic Arena Friday (THE DAILY). In Pittsburgh,

Tags: Dallas Stars, Events and Attractions, Palace Sports & Entertainment, Southwest Sports Group

10/22/99
GETTING THEIR KICKS: U.S. WOMEN'S TEAM BEGINS INDOOR TOUR

The U.S. Women''s National soccer team kicks off its Toys ''R'' Us Victory Tour tonight at Civic Arena in Pittsburgh against a team of World All-Stars. All 19 WWC players have signed on to play during

Tags: Clear Channel/SFX Sports, Dallas Stars, Events and Attractions, Palace Sports & Entertainment, PepsiCo, Southwest Sports Group, Sports Illustrated

10/20/99
DON'T PLAN ON SPENDING CHRISTMAS WITH YOUR FAVORITE COUPLES

The charity golf competition involving Fred Couples, Davis Love III, Michael Jordan and Wayne Gretzky, "which was to be taped in Las Vegas in November, then broadcast by Fox on Christmas Day, has been

Tags: Events and Attractions, News Corp./Fox

10/18/99
WHAT DRAWS SPONSORS TO THESE GAMES? MAYBE IT WAS THE ROSES

Octagon is "seeking $350,000 to $500,000 for title sponsorship of the Millrose Games, which it acquired from IMG," according to Terry Lefton of BRANDWEEK. Octagon''s John Guppy said that "sponsor bene

Tags: Events and Attractions, IMG, Interpublic Group of Cos., NBC, Octagon, Subaru

10/14/99
DETROIT HOCKEY CITY: ILITCH OPENS HOCKEY-THEMED RESTAURANT

Hockeytown Cafe, the latest venture of Red Wings/Tigers Owner Mike Ilitch''s Olympia Entertainment, hosts its grand- opening today and in Detroit, Rene Wisely writes that the 24,000-square-foot themed

Tags: Detroit Red Wings, Detroit Tigers, Events and Attractions

10/13/99
SPONSORS NO LONGER DEFYING GRAVITY: GAMES A BOOST TO NBC?

Around 200,000 spectators attended NBC''s inaugural Gravity Games in RI, and brands such as Mountain Dew, Doritos, Toyota, Hasbro Interactive, the U.S. Marines, Ultimate Speed Stick and Unionbay "poni

Tags: Atlanta Braves, ESPN, Events and Attractions, NBC, New York Mets, PepsiCo, Time Warner, Toyota, Walt Disney

10/13/99
EVENTS NOTES

The U.S. Figure Skating Association (USFSA) announced that Dallas will host the 2003 National Championships, with the AmericanAirlines Center serving as the main venue. Dallas beat out Minneapolis and

Tags: Churchill Downs Inc., Events and Attractions

Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug