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Brickyard 400 Ticket Sales Spike Following Announcement Of Gordon's NASCAR Return

Published in SportsBusiness Daily on 07 / 22 / 16

Indianapolis Motor Speedway President Doug Boles on Thursday said that ticket requests for Sunday's NASCAR Sprint Cup Brickyard 400 began to "spike within 90 minutes of Hendrick Motorsports' announcement on Wednesday" that Dale Earnhardt Jr. would be replaced by Jeff Gordon , according to Brant Jam...

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Tags: Events and Attractions, NASCAR

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