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Buzzer Beaters....Published in SportsBusiness Daily on 01 / 23 / 15
H.J. Heinz Co. has opted not to advertise during NBC’s Super Bowl XLIX broadcast despite “success with last year’s Super Bowl commercial” ( BIZJOURNALS.com, 1/23 ). San Diego-based golf simulator firm Full Swing Golf formally announced that it has signed Jordan Spieth ...
Prior to last night’s NFL Colts-Patriots season opener, the NFL presented the hour-long “Opening Kickoff 2004,” which featured musical acts performing in both Foxboro and Jacksonville, host of Super B
More than 160 people attended opening day of Street & Smith’s Sports Group’s Canada Sports Forum, presented by SportsBusiness Journal and The Sports Business Daily, at the Renaissance Toronto Hotel at
The Detroit Super Bowl XL Host Committee has launched the Team XL Membership Club to “let Detroiters who can’t afford a Super Bowl ticket feel part of the big event,” according to John Gallagher of th
Attendance for the four days of the X Games this year at Staples Center was 170,471, “including a single-day record of 79,380 on Saturday,” according to Peter Yoon of the L.A. TIMES. The ten-year atte
ESPN’s Summer X Games X, which begin today and run through Sunday at Staples Center and other L.A.-area venues, “seem to have become an established media vehicle for marketers eager to reach young mal
Roy and Pat Chapman announced Monday that Kentucky Derby and Preakness Stakes winner Smarty Jones has chronic bruising of the bottom of the cannon bone in all four fetlock joints and will be retired.
The Citgo Bassmaster Classic begins tomorrow in Charlotte, and the three-day event “could generate [$20-30M] for the local economy, mostly for the ailing tourism industry,” according to Erik Spanberg
Smarty Jones will not run as planned in the September 6 Pennsylvania Derby due to a bruised foot, and in DC, John Scheinman notes Philadelphia Park had scheduled $500,000 worth of renovations “in anti
Jacksonville’s Metropolitan Park on Thursday, September 9, will host a free concert featuring a “nationally known performer,” as part of the hour-long pre-game show prior to the Colts-Patriots NFL sea
Sacramento’s Hornet Stadium hosted the U.S. Track & Field Trials for the second consecutive Olympiad, and Sacramento Sports Commission officials are “maintaining that Sacramento should not have to bid