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Gisele Bundchen Revealed As Under Armour's Newest Female EndorserPublished in SportsBusiness Daily on 09 / 02 / 14
Under Armour today revealed that model Gisele Bundchen will be the "newest face in its women's fall advertising campaign," launching a 30-second teaser on its website. A formal announcement of the deal is expected on Thursday. Bundchen, whose husband Tom Brady also endorses UA, will join ba...
A combined crowd of 51,023 attended both sessions at Day Three of the U.S. Open yesterday, up from 48,964 last year. A crowd of 29,340 attended yesterday's day session, virtually even with 29,386 last
A combined crowd of 53,091 attended both sessions at Day Two of the U.S. Open yesterday, up from 49,853 last year. A crowd of 31,061 attended yesterday's day session, up from 29,526 last year; and 22,
DAY ONE: A crowd of 29,098 spectators attended yesterday's U.S. Open afternoon session at the National Tennis Center in Flushing Meadows, "just 233 down from last year" (USA TODAY, 8/26). The evening
The November 22 Superset Tennis exhibition at the Rose Garden will feature "eight of the top men's tennis professionals," including Lleyton Hewitt, Wimbledon champion Mark Philippoussis, Todd Martin,
A "sprawling, Olympic-style festival of music, sports and winter games" will be held in downtown Detroit for Super Bowl week in February '06, according to Frank Provenzano of the DETROIT FREE PRESS. T
X Games IX officials reported yesterday that their event "exceeded expectations for attendance by doing turn-away business on the final day of competition in" L.A., according to Rob Fernas of the L.A.
The CA-based United Professional Skateboarders Association (UPSA), led by President Andy Macdonald, is "clamoring for increased prize money and all-around better conditions at the" X Games, according
Economic developers in Rochester, NY, site of the August 11-17 PGA Championship at Oak Hill Country Club, "are using PGA tickets to entice eight site selectors the consultants who help business
The eight-match ChampionsWorld Series concluded yesterday with Manchester United-FC Barcelona at Lincoln Financial Field and AC Milan-Juventus as Giants Stadium. The following is the attendance for ea
Serena Williams had knee surgery last Friday and will not participate in the U.S. Open, but Tom Coffey of the N.Y. TIMES wrote that "promoters are already emphasizing new angles." Ticket sales have al