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CBS Could See Strong Audience For Arkansas-Kentucky HoopsPublished in SportsBusiness Daily on 02 / 27 / 15
The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...
The 7th Annual Street & Smith's/Players Inc Sports Media & Technology conference concluded yesterday in N.Y. The day’s first session, “How New Media Impacts Traditional Television,” featured CBS Sport
Infinity Broadcasting Chair & CEO Joel Hollander in a One-on-One interview yesterday during the 7th Annual Street & Smith's/Players Inc Sports Media & Technology conference said, “We love the sports b
The 7th Annual Street & Smith’s/Players Inc Sports Media & Technology conference began yesterday in N.Y. with a panel discussion titled, “How Sports Drives Big Media’s Interactive Agenda.” CBS Digital
At the Street & Smith’s/Players Inc Sports Media & Technology conference yesterday, a panel titled “Examining Fantasy Sports Legal Issues” featured Foley & Lardner Partner Mary Braza; DLA Piper Rudnic
Snowboarding has become “a dominant force in skidom,” and at some ski hills, snowboarders “have begun outnumbering skiers,” according to Gene Sloan of USA TODAY in a Life section Cover Story. While sn
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The Atlanta Sports Council on Wednesday night presented its annual Horizon Awards for Sports Business. Pontiac won the award for Best Sports Business Integrated Marketing Plan with its Pontiac Game Ch
Total wagering for the ’05 Breeders’ Cup World Thoroughbred Championships was a record $122,106,154 from common and separate pools for the ten-race card on Saturday at Belmont Park, besting the previo
Lance Armstrong was “barely shown” in a ten-minute highlight video of the ’05 Tour de France that aired prior to the unveiling of the ’06 Tour de France route in Paris Thursday, according to Diane Puc
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The USTA BOD approved an investment to keep the Pacific Life Open at Indian Wells, “helping prevent it from moving to China in” ’07, according to Lisa Dillman of the L.A. TIMES, who writes the “issue
Day Two of Street & Smith’s inaugural executive forum on Sports & Social Responsibility included a discussion titled, “Cause Marketing and the Role of Corporate America in Making the Sports Industry M