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Published in SportsBusiness Daily on 08 / 21 / 14

The W New York will host the 15th annual Taste of Tennis Gala ahead of the U.S. Open. Headlining the event are  Serena Williams and chef Masaharu Morimoto . Other participating tennis players include  Venus Williams , Victoria Azarenka, Sloane Stephens and the Bryan Brothers .&nb...

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NCAA Considering Changes To Lax Final Four

NCAA Associate Dir of Championships & Alliances Anthony Holman said that the body is considering "possible changes" to its men's lacrosse championship weekend, according to John Jiloty of INSIDE LACROSSE. Those changes include "lowering ticket prices, moving the NCAA Quarterfinals back on campus ...

Tags: Events and Attractions, NCAA

Belle Isle GP Has Best Attendance Since '07

Following "three perfect days of warm, sunny weather" for the Verizon IndyCar Series Chevrolet Detroit Belle Isle Grand Prix, event Chair Bud Denker yesterday "was beaming," according to Mark Fogarty of the DETROIT FREE PRESS. Denker said, "I thought it was a pretty darn good weekend. Didn't the cit ...

Tags: Events and Attractions, IndyCar

'14 IAS: Customizing Game-Day Experience

Five brand marketers and a sports property CMO gathered on stage to talk about customized game-day experiences during a panel discussion on Day One of the ’14 Intersport Activation Summit. Discussing fan engagement from pre-event to in-event to post-event, AT&T Assistant VP/Sponsorships Ry ...

Tags: Events and Attractions

Belmont Stakes On Its Way To A Sellout

All traditional and upscale seating "is sold out" for the June 7 Belmont Stakes, where California Chrome will bid to become the horse racing’s 12th Triple Crown winner, according to David Grening of DAILY RACING FORM. But NYRA President & CEO Chris Kay said that there "will be a pavilion o ...

Tags: Events and Attractions, Horse Racing

WCWS To Stay In Oklahoma City

The Women’s College World Series will "remain at ASA Hall of Fame Stadium through 2020 and likely through 2035, becoming the third long-term agreement the NCAA has with a city to host a championship event," according to Jacob Unruh of the OKLAHOMAN. NCAA Exec VP/Championships & Alliances M ...

Tags: Events and Attractions

World Cup Tix Selling For Below Face Value

Some tickets for the '14 FIFA World Cup "are being listed on the secondary market for as little as $15.48," 89% below face value, as soccer fans "snub games outside Brazil’s southern cities," according to Spinetto & Panja of BLOOMBERG NEWS. Viagogo Global Head of Communications Oliver Whee ...

Tags: FIFA World Cup, Events and Attractions

KPMG To Title Sponsor New LPGA Major

The LPGA and the PGA of America are teaming up to create a new major championship for women’s golf. Accounting firm KPMG will be the title sponsor of the event, which will be played in June '15 and will be televised by Golf Channel and NBC. The KPMG Women’s PGA Championship will debut ne ...

Tags: LPGA, Events and Attractions, KPMG, PGA of America

BMW Championship Returning To Chicago

The BMW Championship, the Western Golf Association and the PGA Tour have "officially decided to return" to Conway Farms Golf Club in Lake Forest, Ill., in '15 after the event left for the Denver area for this year's edition , according to Teddy Greenstein of the CHICAGO TRIBUNE. BMW has " re-upped ...

Tags: Events and Attractions, PGA Tour, BMW Inc.

Men's Lax Final Draws Smallest Crowd Since '03

Duke topped Notre Dame 11-9 in yesterday's NCAA men's lacrosse championship "before an announced 25,587 at M&T Bank Stadium," according to Edward Lee of the Baltimore SUN. The announced attendance for the final "was the smallest since the game was moved to NFL stadiums" in '03 ( Baltimore SUN, ...

Tags: Events and Attractions, NCAA, Lacrosse

Big 12 Hoops Tourneys Going To Same City?

The Big 12 is "considering bringing its men’s and women’s basketball tournaments back together in the same city," according to Blair Kerkhoff of the K.C. STAR. Discussion of future sites "will be on the agenda when the league’s annual spring meetings begin" tomorrow in Irving, Texa ...

Tags: Big 12, Events and Attractions

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