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Lagardere Sports Exec Talks Initial Challenges Surrounding Esports For Brands

Published in SportsBusiness Daily on 11 / 10 / 17

Lagardere Sports Germany Managing Dir Robert Muller von Vultejus  kicked off the ’17 esports Rising conference on Thursday by outlining the challenges and opportunities around the industry. He started by asking the audience of 300-plus how many are actively playing, and about 20% raised ...

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