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Michigan Football Program Benefiting From Jim Harbaugh's Social Media Prowess

Published in SportsBusiness Daily on 08 / 18 / 17

Michigan's Jim Harbaugh is "everywhere," and so is coverage of the football coach, with the visibility largely being attributed to Harbaugh "embracing social media with his patented 'enthusiasm unknown to mankind,'" according to Ty Duffy of THE ATHLETIC. Harbaugh can be found "dispensing trick-or-tr...

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Tags: Colleges

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Overnight Nielsen Ratings

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Tags: ABC, Basketball, CBS, Colleges, Comcast-Spectacor, Golf, Hockey, Indiana Pacers, IndyCar, Maple Leaf Sports and Entertainment, Motorsports, NASCAR, NBA, NBC, NCAA, NHL, PGA Tour, Philadelphia 76ers, Sacramento Kings, Toronto Raptors, Viacom, Walt Disney

Madden Joins MNF Cast

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Tags: ABC, Colleges, EA Sports, ESPN, Football, HBO, IMG, NFL, Media, Walt Disney, Wieden Kennedy

Media Monitor

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Tags: Baseball, Boxing, Colleges, ESPN, Golf, Hockey, Kansas City Royals, NCAA, Olympics, Pittsburgh Penguins, Media, Walt Disney

Holiday Bowl's Economic Impact

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Tags: Colleges

ESPN Get Technical For Words?

ESPN "will, for the first time ever, intentionally air the F-word during the telecast" of its new original film, "A Season on the Brink," which is set to air March 10, according to Richard Huff of the

Tags: Colleges, ESPN, Media, Walt Disney

Final Nielsen Weekend Ratings

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Tags: ABC, Basketball, Cablevision, CBS, Colleges, Dallas Mavericks, ESPN, Golf, Los Angeles Kings, Los Angeles Lakers, Motorsports, NASCAR, NBA, NBC, NCAA, New York Knicks, PBA, Sacramento Kings, Media, Turner Sports, Viacom, Walt Disney, Washington Wizards

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Tags: ABC, Colleges, Football, NFL, Media, Walt Disney

Marketplace Round-Up

During last night''s Grammy broadcast on CBS, Reebok aired one 60-second and one 30-second ad. Reebok was a Grammy sponsor. See the Reebok ads below (THE DAILY). It''s A Woman''s World Reebok A5s NOT

Tags: CBS, CFL, Colleges, Football, Motorsports, Nike, Reebok, Viacom

Media Monitor

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Tags: Baseball, Basketball, Boston Red Sox, Boxing, Callaway Golf, Colleges, ESPN, Football, Golf, Los Angeles Lakers, Minnesota Timberwolves, NBA, NBC, NCAA, Olympics, San Francisco 49ers, Sports Illustrated, Media, Walt Disney, Washington Wizards

Marketplace Round-Up

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Tags: Colleges, Comcast-Spectacor, ESPN, Football, Golf, IMG, NFL, PGA Tour, Walt Disney

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