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CBS Could See Strong Audience For Arkansas-Kentucky Hoops

Published in SportsBusiness Daily on 02 / 27 / 15

The undefeated Kentucky men’s basketball team tomorrow plays its final regular-season game against a ranked opponent – No. 18 Arkansas – on CBS at 4:00pm ET. UK’s three CBS games to date this season have averaged 2.6 million viewers, with its top CBS audience on Dec. 13 again...

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08/31/01
Marketplace Round-Up

GONE RACING: In Toronto, Grant Kerr reports tougher restrictions on tobacco ads "will bring to an end" cigarette company Player''s 40-year association with Canadian auto racing. Player''s Sponsorship

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08/31/01
Does Harrington Endorse Nike?

In the Univ. of OR''s (UO) video promoting QB Joey Harrington for the Heisman Trophy, Harrington "is depicted strolling across campus, showcasing his very real commitment to academics," and "of all th

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08/31/01
Final Nielsen Weekend Ratings

The following lists final Nielsen ratings from recent sports events (THE DAILY). EVENT DATE NET TIME RAT/SHR "NFL on CBS": Eagles-Titans 8/23 CBS 8:00-11:15pm 4.4/8 NCAA Football TCU-Univ. of NE 8/25

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08/30/01
Marketplace Round-Up

RUNNIN'' DOWN A DREAM: The Ironman New Zealand triathlon announced Nike will sponsor the event in Taupo for the next three years. IMG NZ took over ownership of the triathlon from Air New Zealand in Ma

Tags: Baseball, Colleges, ESPN, Formula One, General Motors, IMG, Motorsports, NASCAR, Speed Channel, Track & Field, Walt Disney

08/30/01
Executive Transactions

DAILY VARIETY''s Scott Hettrick reports STEVE SIMPSON has been promoted to VP & GM of FSN West and FSN West 2. Simpson, who was local sales manager for FSN and FSN 2, replaces TODD MERKOW, who was rec

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08/29/01
UM Pulls Plug On Public Radio

The ANN ARBOR NEWS’ Geoff Larcom reported that the Univ. of MI "public radio station has decided to end its longtime tradition of broadcasting U-M football games." WUOM-FM made the "move because

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08/29/01
Univ. Of TX Athletic Budget Up

The SAN ANTONIO EXPRESS-NEWS’ Mark Wangrin reported that the Univ. of TX Athletics Counsel "has approved a $65 million budget for men’s and women’s athletics." The new budget marks a

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08/29/01
Univ. Of KS New Facility

The K.C. STAR’s Jason King reported that the Univ. of KS (KU) will build a new 25,000-square foot facility which "will feature weight-training equipment, a cardiovascular work out area," an upst

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08/29/01
ODU Renovations A Year Away

The VIRGINIAN PILOT’s Harry Minium reported that though "still a year from opening," the 8,600-seat Ted Constant Convocation Center at Old Dominion Univ., "replete with 16 luxury suites and a $1

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08/29/01
TX Tech Football Renovations

The LUBBOCK AVALANCHE-JOURNAL’s Amber Irlbeck reported that TX Tech has renovated its Jones SBC Stadium, the "setting for the next era of Texas Tech football." The renovations unveiled "are the

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