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Virginia Tech Selling Beer In Club Seats At Lane Stadium To Help Combat Cost Of Attendance

Published in SportsBusiness Daily on 07 / 31 / 15

Virginia Tech "plans to introduce beer and wine sales in the indoor club seats at Lane Stadium this season," becoming the latest school to introduce alcohol sales as a way to "generate more revenue to cover the rising cost of doing business, including cost-of-attendance stipends for players," accord...

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