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Published in SportsBusiness Daily on 08 / 17 / 17

$3M  -- Amount that Chinese basketball player Guo Ailun will get annually from Jordan Brand as part of his new shoe deal. Guo is the first international athlete to have his own Jordan signature sneaker ( ESPN.com, 8/17 )

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Cowboys Get Boost For Hosting NFL Draft

Cowboys officials believe their chances of landing the '18 NFL Draft have "improved now that Texas legislators have failed to implement" their controversial bathroom bill, according to David Moore of the DALLAS MORNING NEWS. Team officials are "hopeful the legislature's inaction clears the way for t ...

Tags: Franchises, Dallas Cowboys

Univ. Of Missouri Football Sales Up For Students

The Univ. of Missouri as of yesterday had sold 22,919 football season-ticket packages to the "general public and 4,856 student ticket packages," according to Dave Matter of the ST. LOUIS POST-DISPATCH. The general public figure is down about 15% from this time last year, when MU had sold 26,950 tick ...

Tags: Colleges

AAC Tourney Headed To Ft. Worth In '20

Dickies Arena in Ft. Worth has "landed" the AAC men's basketball tournament for '20-22, according to Kelly Hines of the TULSA WORLD. The 14,000-seat venue is "scheduled to open" in November '19 and has "been selected as a first- and second-round host" for the '22 NCAA Tournament. The '20 AAC tournam ...

Tags: Events and Attractions

Executive Transactions

The Magic promoted VP/Business Strategy ANTHONY PEREZ to CMO. Perez was a '17 SBJ/SBD "Forty Under 40" honoree . The team also promoted the following:  MICHAEL FORDE to Chief Sales Officer; JAY RIOLA to VP/Strategy; TRISH WINGERSON to Dir of Corporate Communications; MARIE WEBB t ...

Tags: People and Pop Culture, Executive Transactions

NASCAR Will Stream Playoff Coverage On Twitter

NASCAR this afternoon will announce Twitter will stream coverage from an in-car camera for the 10 Monster Energy NASCAR Cup Series playoff races, marking the first time the sport has streamed live Cup Series coverage on the social media network. The move will start with the playoff opener at Chicago ...

Tags: Media, NASCAR, Twitter

SBJ In-Depth: NFL 2017

Never one to remain quiet during its offseason, the NFL made headlines in the winter and spring with decisions of two franchises — the Chargers and Raiders — to leave their existing markets. We examine the impact of these decisions not only on league business but on its fan base as well, ...

Tags: Classified Advertisements

Nielsen Esports To Measure Sponsorship ROI

Nielsen today announced the launch of Nielsen ESports, a new vertical devoted to measuring sponsorship value in the emerging world of competitive video gaming. The business is centered on two product developments: (1) New international viewer data in the U.K., France, Germany, China, South Korea and ...

PGA Tour Gets Sponsor For Tourney Of Champions

Sentry Insurance has signed a five-year title sponsorship of the PGA Tour’s Tournament of Champions at Kapalua Resort in Hawaii. The newly named Sentry Tournament of Champions will keep its traditional spot as the first tournament in January when the ‘17-18 PGA Tour schedule resumes foll ...

Tags: Marketing and Sponsorship, PGA Tour

CBS Radio Las Vegas Won't Ignore Golden Knights

When CBS Radio in Las Vegas lost a bidding war to broadcast Golden Knights games, the station said that it would be "shutting them out" of coverage, but it "turns out the radio station will indeed acknowledge the Golden Knights after all," according to Daniel Rapaport of SI.com. CBS "lost a bid ...

Tags: Media, Las Vegas Golden Knights

Michael Bennett Discusses Anthem Protest

Seahawks DE Michael Bennett believes it will "take a white player" to protest during the national anthem to "really get things changed." Appearing yesterday on ESPN's "SportsCenter," Bennett said, "When somebody from the other side understands and they step up and they speak about it, it will c ...

Tags: Leagues and Governing Bodies, NFL

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