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NBCSN Draws NASCAR’s Best Cable TV Audience Since '14 Cup Finale

Published in SportsBusiness Daily on 07 / 26 / 16

NASCAR’s Brickyard 400 on Sunday rebounded from record-low viewership last year to post the Sprint Cup event’s best audience since '13, as well as NBCSN's best audience on record. The race from Indianapolis Motor Speedway also marked the best Cup race on cable TV since the season finale...

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