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Published in SportsBusiness Daily on 07 / 28 / 14

Media reporter  Joe Flint : "Very excited to be re-joining the WSJ on the media beat and very grateful to the LA Times for five great years." Cleveland Plain Dealer's Mary Kay Cabot : "For Johny Manziel's final team period today, the Beastie Boys' 'Fight for your right to party' blared...

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09/16/98
MARKETPLACE ROUND-UP

Coca-Cola agreed to an eight-year sponsorship deal with the Russian Football Union. No financial details were made available, but a Coca-Cola spokesperson called it a "significant investment" (REUTERS

Tags: Coca-Cola, Dallas Stars, ESPN, PGA Tour, Southwest Sports Group, USOC, Walt Disney

09/16/98
EXECUTIVE TRANSACTIONS

The Lightning named KEVIN KLEIN as VP/Corporate Sales & Service; DONNA FERRIS as Dir of Business Development; PARRISH LAMB as Sponsorship Coordinator; BRIAN POTTER as Publications Manager; DAVE WALKOW

Tags: Int'l Speedway Corp., Palace Sports & Entertainment, People and Pop Culture, Tampa Bay Lightning

09/16/98
LEAGUE NOTES

BLOOMBERG reported that Toronto "is expected" to be awarded the 2000 NHL All-Star Game, "beating out Nashville" (BLOOMBERG NEWS, 9/15)....In S.F., John Crumpacker wrote, "consider Houston a virtual lo

Tags: Leagues and Governing Bodies, NFL, NHL, PGA Tour, WNBA

09/16/98
PARADISE "ALLY?" FOX'S MCBEAL WINNING ADULT CROWD OVER "MNF"

ESPN''s Sunday night NFL ratings are down 7% from TNT''s first two telecasts last season, according to USA TODAY''s Rudy Martzke, who writes under the header "NFL''s Network Ratings Don''t Add Up To $

Tags: ABC, CBS, ESPN, News Corp./Fox, NFL, San Francisco 49ers, Media, TBS/TNT, Viacom, Walt Disney, Washington Redskins

09/15/98
EXECUTIVE TRANSACTIONS

THE QUEST: BILL MCGILLIS, former GM of the now-defunct ABL StingRays, has been named GM of the ABL Quest. The Quest also announced the following moves: DICK GROAT was named Dir of Corporate Sales; KIM

Tags: MLB, News Corp./Fox, Philadelphia Phillies, People and Pop Culture, Walt Disney

09/15/98
ALBERT'S RETURN TO MSG DRAWS N.Y. RAVES, CRITICS IN CHICAGO

One year after pleading guilty to assault and battery charges, Marv Albert made his return to TV last night as host of MSG''s nightly news show "SportsDesk." At the show''s conclusion, Albert said, "G

Tags: Cablevision, Madison Square Garden, News Corp./Fox, Media

09/15/98
MLBP JUMPS ON HR BANDWAGON WITH NEW POST-SEASON SPOTS

MLBP and "several marketers" are "showing no reluctance to capitalize on the buzz surrounding" the HR chase, according to Jeff Jensen of AD AGE. MLBP is "rushing into production" two new spots featuri

Tags: Anheuser Busch, MasterCard, MLB, Nike, PepsiCo

09/15/98
GLOBAL FOOTWEAR SNEAKS UP ON GIANTS; IS NEW BALANCE HOT?

PA-based Global Sports "expects to post net sales for its branded shoes" of $43.5M this year, compared with $36.3M last year, despite the recent sales woes of industry leaders such as Nike and Reebok,

Tags: Nike, Reebok

09/15/98
MEDIA NOTES

While Fox Sports has run full-page ads in USA Today and some of the weekly trade magazines touting Fox Sports News, ESPN runs a two-page spread in the current ELECTRONIC MEDIA which reads, "Lots of ne

Tags: Boston Red Sox, Carolina Hurricanes, ESPN, Gale Force Holdings, Miami Heat, NBC, News Corp./Fox, Media, Walt Disney

09/15/98
SELIG "SENSITIVE" TO MLB'S TREATMENT OF SLAMMIN' SAMMY

MLB Commissioner Bud Selig responded to media criticism that MLB failed to properly celebrate Sammy Sosa following his 62nd HR and also explained his absence from Sunday''s Cubs game. Selig told Van D

Tags: ABC, Anheuser Busch, Chicago Cubs, ESPN, MLB, Walt Disney

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