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Chase Carey Looks To Bring Super Bowl Atmosphere To Each F1 Race

Published in SportsBusiness Daily on 06 / 02 / 17

F1 Chair  Chase Carey emphasized the sport’s untapped potential throughout an interview with Intersport Founder, Chair & CEO Charlie Besser at the ’17 Intersport Brand Engagement Summit. F1, which was led by Bernie Ecclestone until Liberty Media’s $8B acquisition of the s...

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Tags: Brand Engagement Summit, Formula One

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