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Thursday 9:00am ET....Today's News....UA Reports First-Ever Loss

  • Under Armour Reports First-Ever Quarterly Loss, But Beats Predictions
  • Report: ESPN Will Reduce "Baseball Tonight" To Once Weekly Show
  • Jackie Robinson Foundation Hosting Groundbreaking For New Museum
  • Rutgers Offers Sneak Peak Of Adidas Jerseys, New Training Center

Start your morning with Buzzcast, a 3-minute podcast on today's top stories.

Today: Trey Wingo talks taking over for Chris Berman on ESPN’s Draft coverage, while a jazzed-up Zurich Classic tees off in New Orleans.

Under Armour Reports First-Ever Quarterly Loss, But Beats Predictions

Under Armour today reported a Q1 loss of $2.3M, down from a profit of 19.2M in the year-ago period, but "still beat Wall Street expectations." Fueled by a 52% "rise in international sales," revenue rose to $1.12B, "edging out analyst projections" (AP, 4/27). The results, made public before the market opened, marked UA's "first-ever operating loss as a public company" as it faces a "weak U.S. apparel market" (Baltimore SUN, 4/25). North American sales were down 1%. The company "affirmed its full-year revenue guidance" (MARKETWATCH.com, 4/27).

Report: ESPN Will Reduce "Baseball Tonight" To Once Weekly Show

ESPN reportedly will “cut back its ‘Baseball Tonight’ studio show to a Sunday only affair” as part of the net’s widespread cuts that came down yesterday (N.Y. DAILY NEWS, 4/26). The net also reportedly will “use some of MLB Network’s studio programming heading forward.” ESPN owns an equity stake in BAMTech, which was spun off of MLBAM (SI.com, 4/25). Among the ESPN personalities who were let go yesterday are MLB analysts Dallas Braden, Raul Ibanez, Jim Bowden and Jayson Stark (SFGATE.com, 4/25).

Jackie Robinson Foundation Hosting Groundbreaking For New Museum

By Eric Fisher

The Jackie Robinson Foundation this morning in N.Y. will hold a ceremonial groundbreaking for the forthcoming Jackie Robinson Museum. The event will include MLB Commissioner Rob Manfred, Jackie Robinson Foundation President & CEO Della Britton Baeza and family members Rachel and Sharon Robinson. The foundation has raised more than $23M toward the development of the museum, projected to open in '19 and designed to celebrate the late Baseball HOFer and his legacy breaking the sport’s color barrier.

Rutgers Offers Sneak Peak Of Adidas Jerseys, New Training Center

Rutgers during an "invitation-only ribbon-cutting ceremony" last night unveiled the new Harriett and Bob Druskin Strength & Conditioning Center. Men's basketball coach Steve Pikiell said of the new weight room at the Rutgers Athletics Center, "This is a Big Ten facility" (NJ.com, 4/26). Rutgers also "gave a glimpse of the new Adidas basketball jerseys when they presented" the Druskins with a "framed commemorative jersey." The school's previous deal with Nike runs through June 30 (NJ.com, 4/27).

Missouri Court Schedules Jury Trial For St. Louis' Suit Against NFL

By Daniel Kaplan

A Missouri state court scheduled an Oct. 2 jury trial in St. Louis’ lawsuit against the NFL for the relocation process that led to the move of the Rams last year to L.A. The city of St. Louis, county of St. Louis, and the convention center filed suit earlier this month against the NFL, alleging the relocation process was fraudulent and is seeking what could be nine figures in damages. The NFL has yet to reply in the court, or even filed to note the name of its legal representatives, according to the case’s docket. The case is filed in the 22nd Judicial Circuit (St. Louis City).

Falcons WR Julio Jones Starring In New Spot For Champs Sports

Champs Sports today launches the latest installment of its “The Moment” franchise, with Episode Three featuring Falcons WR Julio Jones along with Atlanta-based hip-hop group Migos. The franchise provides a platform for athletes to share stories rooted in their journeys to success through musical collaborations. The episode begins with Jones walking down the streets of an Atlanta-based neighborhood clad in Under Armour (Champs Sports).

DirecTV Continues 4K Sports Coverage With EPL, MLB Games

DirecTV today "will continue its 4K live sports telecasts" with both an MLB and EPL game. The satellite TV provider will offer in 4K the afternoon Manchester United-Manchester City match at Etihad Stadium, followed by tonight's Yankees-Red Sox game at Fenway Park. Company officials said that this will mark the "first time DirecTV has aired two live sporting events back-to-back on the same day in 4K" (MULTICHANNEL.com, 4/26).

Speed Reads....

The Dolphins this morning are changing the display on their home page with the aim of creating a central spot for the franchise’s digital assets to be displayed. The team worked with digital agency Zoomph on the site’s design and functionality (THE DAILY).

For the first time since '11, a Thursday eight-race program at Santa Anita Park was "canceled because of a lack of entries." Racing at the track "will continue Friday with a nine-race card" (L.A. DAILY NEWS, 4/27).

NBC and Snapchat today will debut NBC Sports’ first ever Snapchat lens as part of its Stanley Cup Playoffs marketing campaign “There’s Nothing Like Playoff Hockey.” The lens will allow Snapchat users to instantly grow their own playoff beards, as well as lift the Stanley Cup (Ian Thomas, Staff Writer).

The Univ. of Minnesota-Duluth has extended its apparel partnership with Under Armour and Universal Athletic through '23 (UMD).

Eastern Michigan Univ. is beginning a nationwide search to find its next AD, and the school has enlisted Parker Executive Search to support the effort. Former AD Heather Lyke recently became Pitt AD (EMU).

Former VP Joe Biden, seated courtside at last night's Hawks-Wizards Game 5, was "introduced on the video board" at Verizon Center during the second quarter "as Bruce Springsteen's 'Born in the USA' played." The "crowd went wild" (WASHINGTONPOST.com, 4/26). Biden was sitting next to Mark Ein, one of the new Majority Owners of Mylan World TeamTennis (THE DAILY). 

Quick Hits....

"You cannot take the Silver and Black, put them in an air-conditioned dome in the desert, make them play on artificial turf within a stone's throw of Caesar's Place, and call them the Raiders" – Actor Tom Hanks, who is from Oakland, on the team's upcoming move to Las Vegas (S.F. CHRONICLE, 4/27).

"When we started doing that, our goal was to open up the floor to conversation. I believe we've achieved that goal. So now we just want to move forward and just partner with people that's trying to make a change" – 49ers S Eric Reid, saying he and LB Eli Harold will not continue to kneel during the National Anthem this season after joining QB Colin Kaepernick in the protest in '16 (CSNBAYAREA.com, 4/26).

"We're keeping it under wraps, but definitely put a lot of work this week in, and next week" – Sabres co-Owner Kim Pegula, on the team beginning its search for a new GM and coach after having fired Tim Murray and Dan Bylsma (BUFFALO NEWS, 4/27).

"I've gotten plenty from people back home who are so excited. Baseball is still very much in the development stages (in Africa) and hopefully this gets more people interested" – Pirates SS Gift Ngoepe, who was called up this week to become the first athlete from Africa to play in MLB, according to the team. Ngoepe was born in South Africa (AP, 4/26).

Morning Hot Reads: Watch What Happens

The WALL STREET JOURNAL's Jason Gay writes under the header, "Is The NFL Draft Must-See?" ESPN "had a vision which became both a business success and a cultural phenomenon, to the point there are months of Oscar-like buildup." However, in an "instant-update universe, is football's selection show destination television?" Meanwhile, THE RINGER looks at modern talent assessment strategies: "The New Rules of the NFL Draft."

Also:

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Today's Events....

The Univ. of Memphis will hold a groundbreaking ceremony for its new indoor football practice facility at 11:00am CT.

A Lighter Buzz....

Procter & Gamble yesterday "delivered a truckload" of Charmin toilet paper to former Michigan TE Jake Butt in his hometown of Pickerington, Ohio, ahead the NFL Draft. While the "nature of the relationship between Procter & Gamble and Butt is unclear," the "gesture surely was a nod to Butt's last name" (ESPN.com, 4/26).

Today's Back Pages....

The Morning Buzz offers today's back page sports covers from some of North America's major metropolitan tabloids:

 N.Y. Post  N.Y. Daily News Newsday   Boston HeraldChicago Sun-Times

Spanning The Global....

The most-read Global stories today on SportsBusiness Daily:

1) HMRC Raids Football Clubs, Arrests Several For Suspected Tax Fraud
2) Formula 1 Ditching 'Halo' Protection Device In Favor Of Screen
3) Wanda Group Partners With Abbott World Marathon Majors, Aims To Hold Race In China
4) Sky Sports To Have EPL Finale To Itself; BT Sport To Show No Games In Final Fortnight
5) La Liga Names SportPesa Official African Betting Partner, Opens Academy In Middle East

Final Jeopardy!

Last night’s “Final Jeopardy!” category was “Historic Homes.”

“While the White House was being built, George Washington’s executive mansion was in this city.”

Laugh Track: Miami Vice

NBC’s Jimmy Fallon: “Looks like Derek Jeter and Jeb Bush will be buying the Miami Marlins. That’s right, one guy who could have been president and Jeb Bush” (“The Tonight Show,” NBC, 4/26).

CBS’ Stephen Colbert: “It looks like baseball's Miami Marlins are going to be sold to a group led by Derek Jeter and Jeb Bush, or as they're known by their celebrity couple name, ‘Derek Jeter.’ … Baseball apparently very popular with republican dynasties because -- this is true -- look who just got edged out from buying the team, Tagg Romney. I think this isn't fair. I think a guy name Tagg should really own a baseball team, the same way the Knicks should be owned by billionaire Dunk Hooperson” (“The Late Show,” CBS, 4/26).