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Grey Goose, PGA Tour Agree To Four-Year Sponsorship Renewal

Grey Goose Vodka and the PGA Tour have signed a four-year sponsorship renewal in which the company remains the official spirit of the PGA Tour, Champions Tour and Web.com Tour. Financial terms were not disclosed, and no agencies were used in the deal. Grey Goose will have branding rights in at least 11 Tour and Champions events in '17 and will be the preferred vodka at all Tour-owned TPC courses. The brand also will be promoted on PGATour.com. Grey Goose has been a PGA Tour sponsor since '14.

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