Royals' Yost Reacts To Sparse Crowd ESPN Apologizes For Michael Sam Report Jordan On Federer's Input For New Shoe NASCAR Unveils '15 Sprint Cup Schedule Las Vegas To Pay $150M For Soccer Venue Sources: NHL Expanding To Las Vegas M's Sign GM Zduriencik To Extension Gilbert Lays Out Agenda For NFLPA Exec Dir Role CBSSN To Feature All-Female Talk Show
Upcoming Conferences and Events
Sports, Entertainment More Closely Intertwined Than Ever Before
Published April 4, 2013
EA Sports Exec VP Andrew Wilson noted the company put rapper Snoop Dogg in a commercial for its “FIFA” video game franchise last year because “before we had a relationship, he was tweeting about ‘FIFA.’” Additionally, actor Paul Rudd starred with former Ravens LB Ray Lewis in a series of ads for “Madden NFL 13” in part because he actively plays the game.
For more from this year’s World Congress of Sports, read the On The Ground blog, which includes more detailed reports from the sessions, slide shows and other material.