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Danica Earns Daytona 500 Pole; Mainstream News Outlets Take Notice
Published February 18, 2013
Patrick's starting position "certainly is a gender breakthrough for the male dominated motor sports arena," as she became the first woman to win a pole in the Sprint Cup Series. It also is a "serious jolt of star power for NASCAR." Patrick "helped get #Daytona500 trending on Twitter" yesterday afternoon as NASCAR's "marketing machine revved into high gear" (USA TODAY, 2/18).