Classified Advertisements Runner's World Publisher Talks Boston Marathon UFC Projected To Sell Out In Orlando Emmert Defends Scholarship Values, Insurance Plan New Bucks Owners Open To Local Investors Bengals, County Reach Stadium Upgrades Deal Bettman Praises Shanahan's League Office Work Dierdorf Joins Michigan Booth For Football Louisville, Adidas Ink Five-Year Extension SBJ In-Depth: Action Sports
Upcoming Conferences and Events
NHL Kings Sign McDonald's As Presenting Sponsor Of Season
Published January 10, 2013
A new logo, integrating McDonald's with the Kings shield, will be used in all club marketing and promotional efforts, in the arena and online. A partnership between the team and Ronald McDonald House Charities will also be introduced. Financial terms were not available. McDonald's also serves as an NHL corporate marketing partner in the U.S.