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MLB Ramps Up TV Appearances To Promote Start Of World Series
Published October 24, 2012
Baseball HOFer Dave Winfield appeared with actor Denzel Washington last night on "The Tonight Show with Jay Leno," while MLB Exec VP/Business Tim Brosnan taped a segment Monday for CNBC's "SportsBiz" slated to air tomorrow. Fox today will run a Facebook online chat conducted with Philip Phillips, the winner of "American Idol" last season and performer of the national anthem for tonight's game, promoting the event to a non-endemic audience.
The three remaining dwellers of the MLB Fan Cave were in S.F. yesterday taking part in Media Day at AT&T Park and creating additional Fan Cave content. MLB intends to name a final winner of the new "Survivor"-style competition among the cave dwellers later in the World Series.