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MLB Ramps Up TV Appearances To Promote Start Of World Series
Published October 24, 2012
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Baseball HOFer Dave Winfield appeared with actor Denzel Washington last night on "The Tonight Show with Jay Leno," while MLB Exec VP/Business Tim Brosnan taped a segment Monday for CNBC's "SportsBiz" slated to air tomorrow. Fox today will run a Facebook online chat conducted with Philip Phillips, the winner of "American Idol" last season and performer of the national anthem for tonight's game, promoting the event to a non-endemic audience.
The three remaining dwellers of the MLB Fan Cave were in S.F. yesterday taking part in Media Day at AT&T Park and creating additional Fan Cave content. MLB intends to name a final winner of the new "Survivor"-style competition among the cave dwellers later in the World Series.