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Digital Marketing Firm Phizzle Enters Sports Space With JMU Deal
Published September 26, 2012
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Since Front Row is aligned with the entire Colonial Athletic Association, Phizzle is aiming to use the JMU deal as an entry point into more collegiate work. "This segment of the space is a landgrab right now, so we're looking to demonstrate our model and build up very quickly in college," said Phizzle CEO Ben Davis.