Tweet Mizzou's Alden Retires Today UFC 186 Draws 10,154 In Montreal Pitt Names Barnes New AD Protests Erupt Outside Of Camden Yards Rockies To Celebrate 20 Years At Coors Field ESPN's McHenry Returns From Suspension Sterling Scandal's One-Year Anniversary Reached Oilers Hire Former Bruins GM Chiarelli Weekend Briefs
Upcoming Conferences and Events
NASCAR Selects Ogilvy & Mather As Advertising Agency Of Record
Published July 19, 2012
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
The sanctioning body reviewed 110 submissions to become its agency of record. NASCAR Managing Dir of Brand & Consumer Marketing Kim Brink led the review, with heavy involvement from Senior VP & CMO Steve Phelps and Chair & CEO Brian France. In a statement Ogilvy CEO John Seifert said, “We view NASCAR as a lighthouse brand. ... We couldn't be more proud to add the sport to our portfolio.” The agency has done work with IBM, Ford, American Express, the Tribeca Film Festival and the '10 FIFA World Cup.