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MLB Lines Up TV Appearances To Promote Start Of World Series

MLB has scheduled several national TV appearances to promote the start of Rangers-Cardinals World Series tonight. Former Cardinals LF and Baseball HOFer Lou Brock and former MLB P Mitch Williams, who first broke in with the Rangers, were scheduled to appear on NBC's "Today," as well as chef Mario Batali's talk show, "The Chew."  Additionally, Mike O'Hara and Ryan Wagner, the two main participants in MLB's Fan Cave effort this year, were in St. Louis yesterday taking part in Media Day and creating additional content. Yankees P CC Sabathia Monday appeared on a taping of Anderson Cooper's "Anderson," and was part of a presentation of merchandise and World Series Game Four tickets to Dugan Smith, a youth baseball player fighting bone cancer. The episode will air Friday.

The Cardinals last night hosted a World Series gala for more than 2,000 guests at the team's Redbird Club at Busch Stadium. The team briefly considered using one of several potential outside venues for the event. But since the Cardinals clinched the NL pennant less than 48 hours before the party, the short window for planning led the club toward using its own venue. Additionally, the stadium location afforded the Cardinals an opportunity to showcase more than $600,000 in renovations to the Redbird Club completed prior to the '11 season, as well as its ongoing partnership with concessions vendor Sportservice.

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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