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NASCAR's Mike Helton, Drivers Film Spot Promoting All-Star Race

Charlotte Motor Speedway yesterday gathered a group of drivers at Dale Earnhardt Jr.'s replica Western town to film a Western-themed commercial. The spot, which features Denny Hamlin, Kasey Kahne, Kurt Busch, NASCAR President Mike Helton and others, will promote the '11 NASCAR Sprint Cup Series All-Star Race.

The spot shows the drivers in Western apparel preparing for a showdown. As they square off in the street, Helton, playing the role of sheriff, appears and says, "Hold your horsepower boys, this will be settled at the Sprint All-Star Showdown at Charlotte Motor Speedway." The spot closes with a call number for race tickets.

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

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SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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