Menu
Franchises

Jaguars Seeing Big Spike In '18 Season-Ticket Deposits Amid AFC Championship Run

The impact the Jaguars' postseason run is having on the team’s fortunes is "getting gaudy," as fans are being asked to make a $100 "non-refundable deposit for general or $250 deposit for prime season tickets" in '18, according to Drew Dixon of the FLORIDA TIMES-UNION. Jaguars Senior VP/Sales & Services Chad Johnson said the team has "more than three times the total number of deposits" that it received last year on potential season-ticket sales. He noted the team has been "doing about similar numbers each day from the time of our first (home) playoff game until now." But Johnson said that there was a "spike in deposits on Sunday afternoon and Monday" as the Jaguars' AFC Divisional playoff win over the Steelers "brought an even bigger spike in deposit season ticket demands." The team has "launched what Johnson called probably the most intense marketing campaign in team history with advertisements inundating television, radio and digital outlets." He noted the Jaguars typically will increase marketing efforts "around the game." But Johnson added, "This is the strongest market push we’ve placed. Excitement is at an all-time high. The schedule for next year is great. It’s our opportunity to capitalize and continue to allow our fans to support this team" (FLORIDA TIMES-UNION, 1/17).

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2018/01/17/Franchises/Jags.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2018/01/17/Franchises/Jags.aspx

CLOSE