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Research and Ratings

Overnight Ratings: Sox-Yanks Delivers Big MLB Number For ESPN; NASCAR Up On NBCSN

ESPN last night drew a 2.1 overnight rating for Red-Sox-Yankees, marking the net's best MLB game rating outside of season openers since '14. The net has the same matchup on "Sunday Night Baseball" in three weeks.

PURE MICHIGAN: NBCSN yesterday afternoon drew a 2.0 overnight for the Monster Energy NASCAR Cup Series race from Michigan Int'l Speedway, up slightly from a 1.9 for the same race last year.

The chart below lists overnight ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RATING
"World of X Games: WSL Surfing"
8/11
ABC
2:30-3:30pm
0.4
ESPN Films: "Morningside 5"
8/11
ABC
3:30-5:00pm
0.4
"Today's The Day -- the 2017 Faldo Series"
8/11
CBS
1:00-2:00pm
0.4
PGA Championship: Third Round
8/11
CBS
2:00-7:45pm
2.4
EPL: Brighton-Manchester City
8/11
NBC
12:30-2:30pm
0.8
IAAF World Track & Field Championships
8/11
NBC
3:00-5:15pm
1.0
Red Bull Global Rallycross (taped)
8/11
NBC
5:00-6:00pm
0.6
ESPN Films: "Baltimore Boys"
8/12
ABC
3:00-4:30pm
0.4
PBR: Express Employment Professionals Classic (Tulsa)
8/12
CBS
1:00-2:00pm
0.7
PGA Championship: Final Round
8/12
CBS
2:00-7:15pm
3.6
Ironman World Championships (taped)
8/12
NBC
1:00-2:30pm
0.6
IAAF World Track & Field Championships
8/12
NBC
2:30-4:30pm
1.0
Red Bull Global Rallycross (taped)
8/12
NBC
4:30-6:00pm
0.5

SBJ Morning Buzzcast: April 24, 2024

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On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

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SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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