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Amazon Prime's Rams Series Follows Rocky First Season In L.A., Jeff Fisher Firing

The behind-the-scenes series "All or Nothing: A Season with the Los Angeles Rams" became "available for streaming for Amazon Prime consumers on Friday," and the show chronicles a team that "stuck together and often struggled with what became a nomadic" year, according to Alden Gonzalez of ESPN.com. The series "began with the move" from St. Louis to L.A. in early '16 and "ended with the hiring" of coach Sean McVay after a 4-12 season. The show "gives one a sense for the insane hours the assistants put in and how drastically their lives change when a head coach is let go." The series also "showed how much the players appreciated" coach Jeff Fisher and how "responsible they felt when he was dismissed." The Amazon series aired two Fisher meetings in the "wake of his firing on Dec. 12: with the coaches and with the players" (ESPN.com, 7/1). PRO FOOTBALL TALK's Mike Florio noted the show's coverage of Fisher's firing "doesn’t go far enough." The "best stuff was left on the cutting room floor, if it was even captured." The show includes "nothing about the deliberations among upper management regarding the decision to fire Fisher, or about the procedure that resulted in the termination." With cameras and microphones everywhere, the show "ended up giving the audience nothing regarding the decision-making process" (PROFOOTBALLTALK.com, 7/2). In L.A., Tom Hoffarth noted the show "seems to pick up where HBO’s version of 'Hard Knocks' left off in training camp," but "investing time and money into this view might depend on how much pain" one can tolerate. From a production and content point of view, it "won’t disappoint, especially now that how an organization comes apart after a giant move and expensive No. 1 draft pick has been documented" (L.A. DAILY NEWS, 7/2).

TWITTER REAX: The Philadelphia Daily News' Paul Domowitch tweeted, "Kudos to NFL Films. ... They made Rams' 4-12 season compelling TV." L.A. Times' Lindsey Thiry: "The storytelling is top notch. So is Gregg Williams cursing ability."  "The series is definitely better than Hard Knocks by a wide margin." NFL writer Scott Kacsmar: "Cardinals gave All or Nothing a lot of good material. The Rams are just going thru the motions before a Jeff Fisher funeral that's not sad." NEPatriotsDraft.com's Mike Loyko: "The series is definitely better than Hard Knocks by a wide margin."

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