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Ronaldo Looks For Expanded U.S. Presence With Launch Of Denim Line Within CR7 Brand

Cristiano Ronaldo and his CR7 brand are launching a "men's denim brand that will be available in June" as the Real Madrid star looks to "expand retail distribution in the U.S." for the fall '17 season, according to Aria Hughes of WOMEN'S WEAR DAILY. The line is "designed around the premise of comfort and high-fashion influences" and is being "produced and distributed" by South Africa-based Uniti Fashion. The assortment "includes a core, signature and fashion collection, and within these collections there are five fits." The collection is "priced from $69 to $179." In the U.S., the collection will "launch exclusively on CR7.com." Ronaldo has footwear and underwear licenses, but they "aren’t distributed in the U.S." (WWD.com, 3/29).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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