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Future Of Live Streaming Univ. Of Hawaii Football Remains In Jeopardy

While live streaming of the Univ. of Hawaii's Big West Conference-based sports resumed in late '16 after a blackout, the future of streaming UH football in the Mountain West "remains a whole other issue," according to Ferd Lewis of the HONOLULU STAR-ADVERTISER. Prior to the '16 season, UH football games "picked up by Oceanic Time Warner, the holder of rights in Hawaii, had been live streamed on the mainland." The games were made "available on the continent" to the families of UH players and alums "without the requirement" of a PPV purchase. However, UH and conference officials have said that "increasing numbers" of island-based fans "found avenues to ... access the games without subscribing." Of importance to Oceanic was its "ability to maintain the exclusivity of PPV content, for which the carrier this year pays the school a minimum" of about $2.4M. For UH, which "does not share in the MWC TV rights pot, that up-front money represents" about 6% of the athletic department's budget and "can grow if additional sales targets are hit." The current contract, which runs through June '20, assures Oceanic "'full' rights to any and all media including, 'TV, online, mobile or on demand.'" As the '16 season progressed, UH and the MWC "got complaints from followers" of UH's opponents who "suddenly found themselves blacked out." The UH streaming issues come as MWC officials and members "begin to take a deeper look at future alternatives to traditional network TV partners ESPN and CBS Sports." The MWC media contracts run through the '19-20 school year (STARADVERTISER.com, 3/26).

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