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Marketing and Sponsorship

Mets Further Ties To First Data With 10-Year Sponsorship, Extends W.B. Mason Pact

The Mets have signed a 10-year sponsorship deal with credit card processor First Data, building upon the recently announced naming-rights pact for the club’s Spring Training ballpark in Port St. Lucie, Fla. This deal, negotiated in parallel to the Spring Training agreement, contains an option to extend through the ’31 season and designates First Data as the club’s official payment processor. First Data’s payment processing systems will be installed at Citi Field, and the company will gain signage both at the ballpark’s left field foul pole and behind home plate. The agreement also builds significantly upon First Data’s sponsorship last year of a “Veteran of the Game” for each Mets home game, which will be continued. First Data will aid the Mets in analytics functions for the business side of the organization. First Data Chair & CEO Frank Bisignano and Mets VP/Corporate Partnerships Wes Engram and Exec VP & CRO Lou DePaoli worked on the deal. Meanwhile, the Mets today also formally announced a five-year sponsorship extension with W.B. Mason that keeps the company as the team's exclusive office supply partner through ’21. The two contracts are part of a large run of new sponsorship business fueled in part by two consecutive playoff seasons. Financial terms of the two deals were not disclosed, but the First Data agreement in particular was described by club sources as one of its larger sponsorship commitments outside of its naming-rights deal with Citi.

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

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