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PGA Tour Working On Several Fronts To Enhance Viewing Experience For Fans At Home

The PGA Tour under new Commissioner Jay Monahan is "pushing on several fronts for a more customizable viewing experience," according to Martin Kaufmann of GOLFWEEK. Those initiatives include allowing viewers to "call up leaderboards and statistics at will, compare players' performances versus the field, and not only virtually immerse themselves in the spectacle such as the 16th hole at the Waste Management Phoenix Open, but even try hitting shots there." On one front, the Tour is "transitioning to the next generation of ShotLink, which will generate more extensive data on players' performances more quickly." ShotLink+, as it has been dubbed, will "entail a complete overhaul of the system" that has been in place for the last 15 years. The greenside lasers that track where shots land on the green "will be replaced by three cameras on each green that also will be able to track shots in motion." PGA Tour Senior VP/Information Systems Steve Evans said that before year's end there likely will be "new statistics on various types of putts -- uphill vs. downhill, putts breaking right or left for right-handed or left-handed players." PGA Tour VP/Digital Operations Scott Gutterman said that at some point over the next few years, this new ShotLink data "might find its way into live shows." Kaufmann notes producers will "decide whether and how often this ShotLink+ information is incorporated into tournament coverage." None of the tech is "quite ready for prime time, but it's close." Fans will "likely start to see some" of it on the PGA Tour Live OTT service "before year's end" (GOLFWEEK, 2/20 issue).

CANDID CAMERAS: GOLFWEEK's Forecaddie reports there was an "unusual-looking production truck" parked behind the 10th green at this past week's PGA Tour Genesis Open in L.A., trying out "new cameras designed to capture virtual and augmented reality images." Forecaddie was shown a demo and was "floored by the camera's ability to pick up contours on the devilish 10th green." The test was "designed to see if the cameras can get close enough to the action to be viable" (GOLFWEEK, 2/20 issue).

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