Menu
Franchises

Brooklyn Sports & Entertainment Experience Gives Fans An Exclusive Look Inside

Nothing at Barclays Center "shouts 'us' and 'them' as emphatically as the Brooklyn Sports & Entertainment Experience, the super-deluxe fan package ... that conjures a parallel universe of individually tailored privilege," according to Sarah Lyall of the N.Y. TIMES. Few people "experience the Experience." It is "so intricate" that the arena "can’t reasonably be expected to pull together more than a couple of Experiences at a time." Lyall: "Also, it costs $6,189." The Experience kicks off by being picked up by a Nets driver and their "spacious SUV, stocked with water and candy." Fans are driven "directly into the building and onto an elevator, which by some magical means descends to a lower floor without seeming to move at all." They are dropped off in the "player's parking lot," where you are "met by a small but enthusiastic welcoming committee that includes two Brooklynettes dancers." A "special scent is pumped into the VIP sections of the arena via the air ducts." Located in a hallway are reserved dressing rooms with names "printed outside, its own bathroom, its own television, and a sofa." Also included is dinner at a "reserved table in a special restaurant not open to members of the public" called the "Calvin Klein Courtside Club." One of its features is "glass walls that allow you to watch the players walk onto the court for the game." This is followed by going on the Barclays Center practice court, where those who purchased the Experience "get to shoot baskets before the game begins." Then, those fans when attending the game, are "seated right on the floor, next to the table reserved" for the visiting broadcast media and "within sweating distance of the players." At halftime they can "head to another fancy location, the Billboard Lounge, open to Nets or Islanders season ticket holders" (N.Y. TIMES, 12/15).

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2016/12/15/Franchises/Nets-Experience.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2016/12/15/Franchises/Nets-Experience.aspx

CLOSE