Menu
Leagues and Governing Bodies

NFL Amends Changes To Social Media Policy Governing What Teams Can Post

Just seven weeks after making "controversial changes to the social media policy that governs its 32 teams, the NFL is changing the policy again," according to Daniel Roberts of YAHOO FINANCE. NFL Exec VP/Media Brian Rolapp and Senior VP/Media Sales, Strategy & Development Hans Schroeder on Friday sent a memo to all teams "detailing the changes, which take effect immediately." The changes are "extensive and explicitly apply to platforms like Twitter, Facebook, Snapchat, Periscope, and YouTube." The changes also "include a 'test agreement' between the NFL and Giphy, the free GIF server, which will last" until June. The memo said the deal makes Giphy the "source of high quality and authentic NFL GIFs of ancillary game and historical/iconic content." The NFL has also "raised its cap on how many videos each team can post on a game day, from 8 to 16 videos per platform" (FINANCE.YAHOO.com, 12/2). ESPN.com's Kevin Seifert noted the previous in-game video social media restrictions were "angering many teams." Now teams may "publish any 'in-progress video' available via the NFL's internal distribution system to team websites." Additionally, they can "conduct one pregame live stream via Periscope or Facebook Live per game" and "use postgame content -- such as locker room celebrations -- immediately, rather than observe a 60-minute moratorium." Teams also can now post "five snaps of live in-game action to Snapchat per game, after the practice previously was not allowed." The "most valuable change allows for teams to post unlimited GIFs of highlights, which don't count against individual team video quotas" (ESPN.com, 12/2). MCCLATCHY NEWS' Greg Hadley wrote, "Could the NFL actually be becoming -- gasp -- fun?" (MCCLATCHY NEWS, 12/4).

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2016/12/05/Leagues-and-Governing-Bodies/NFL-Social.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2016/12/05/Leagues-and-Governing-Bodies/NFL-Social.aspx

CLOSE