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Audience Analysis: ABC's "Saturday Night Football" Up, Boosted By Louisville-Clemson

ABC’s “Saturday Night Football” is averaging 6.1 million viewers over the first five weeks of the season, up 3% over the same period in ’15. Last week’s Louisville-Clemson matchup has been the top game in the window to date with 9.3 million viewers. That figure also is the most for any Saturday college football game of the season. Louisville-Clemson is the third most-watched “Saturday Night Football” matchup on record. ABC's Saturday primetime window also has garnered 101,000 average streaming audience minutes, an 84% increase over last season at this point. Meanwhile, CBS averaged 4.2 million viewers for Tennessee's last-second win over Georgia in the 3:30pm ET window, down 40% from 7.0 million for Alabama's blowout win over Georgia in the same Week 6 window last year. 

RYDERS ON THE STORM: NBC finished with 4.3 million viewers for its Sunday coverage of the Ryder Cup (12:00-6:00pm ET), which saw the U.S. win the event for the first time since '08. That number is down 22% from 5.5 million viewers for Sunday coverage in '12, the last time the event was held in the U.S. Sunday's viewership figure is up 95% from the '14 event in Scotland, when it aired primarily in the morning.

The chart below lists final audience figures from select recent sports telecasts.

TELECAST
DATE
NET
TIME (ET)
RATING
VIEWERS
(000)
NFL: Cowboys-49ers (84%)
10/2
Fox
4:25-7:30pm
13.1
22,697
"SNF": Chiefs-Steelers
10/2
NBC
8:30-11:30pm
10.3
18,057
NFL: (singleheader)
10/2
CBS
1:03-4:11pm
9.4
16,446
NFL: (regional)
10/2
Fox
1:00-4:15pm
6.7
11,231
College football: Louisville-Clemson
10/1
ABC
8:00-11:30pm
5.5
9,294
"Football Night in America"
10/2
NBC
7:30-8:20pm
4.7
8,113
"MNF": Falcons-Saints
9/26
ESPN
8:15-11:37pm
4.9
8,047
"TNF": Dolphins-Bengals
9/29
NFL Net
8:27-11:17pm
4.8
7,897
NFL: Colts-Jaguars (London)
10/2
CBS
9:36am-12:54pm
4.8
7,693
College football: Wisconsin-Michigan
10/1
ABC
3:30-7:00pm
4.3
6,851
Ryder Cup: Day 3
10/2
NBC
12:00-6:00pm
2.7
4,300
College football: Tennessee-Georgia
10/1
CBS
3:30-7:00pm
2.5
4,215
College football: Texas-Oklahoma State
10/1
ABC
12:00-3:30pm
2.4
3,799
College Football: Stanford-Washington
9/30
ESPN
8:55pm-12:15am
2.0
3,333
Ryder Cup: Day 2
10/1
NBC
9:00am-7:17pm
2.1
3,310
College Football: Kentucky-Alabama
10/1
ESPN
7:05-10:21pm
1.9
3,190
"Fox NFL Sunday"
10/2
Fox
12:00-1:00pm
2.0
3,167
"Thursday Night Football Postgame"
9/29
NFL Net
11:20pm-12:00am
1.8
2,737
"The NFL Today"
10/2
CBS
9:00-9:36am
1.8
2,653
NASCAR Sprint Cup:
AAA 400 (Dover)
10/2
NBCSN
2:23-5:26pm
n/a
2,558
PBR: Wrangler Long Live
Cowboys Classic
10/2
CBS
5:00-6:00pm
1.4
2,132
College football: Notre Dame-Syracuse
10/1
ESPN
12:00-3:40pm
n/a
2,104
College football: Oklahoma-TCU
10/1
Fox
5:06-8:54pm
1.3
2,044
"College GameDay"
10/1
ESPN
9:00am-12:00pm
n/a
1,828
College football:
North Carolina-Florida State
10/1
ESPN
3:40-7:05pm
n/a
1,743
College football: Arizona State-USC
10/1
Fox
8:54pm-12:11am
0.9
1,500
"Monday Night Countdown"
9/26
ESPN
6:00-8:15pm
n/a
1,434
MLB: (regional)
10/1
Fox
1:02-4:20pm
0.9
1,328
"College Football Today"
10/1
CBS
3:00-3:30pm
0.8
1,278
"Fox NFL Kickoff"
10/2
Fox
11:00am-12:00pm
0.5
693
"World of X Games:
Creating A Monster, Doonies 2"
10/2
ABC
4:30-5:00pm
0.3
504
"World of X Games:
Jackson Strong's Headstrong 2"
10/2
ABC
4:00-4:30pm
0.3
489


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