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Cowboys' Charlotte Jones Anderson Putting Her Own Stamp On Team's New Frisco HQ

The Cowboys' new The Star in Frisco HQ will be fully completed early next year, and Exec VP & Chief Brand Officer Charlotte Jones Anderson is putting "her touch on the second crown jewel of the Cowboys franchise," according to a profile by David Moore of the DALLAS MORNING NEWS. Moore followed Jones Anderson on a recent May day, when she tackled topics "ranging from signage to traffic flow to a design flaw." Jones Anderson that day moved "from the momentous to the mundane" and navigated "all points in between with confidence and ease.” Moore: “This isn't her first rodeo. She did the same at AT&T Stadium" (DALLAS MORNING NEWS, 8/16). See images from "A Day In The Life Of Charlotte Jones Anderson" and her work on The Star. Meanwhile, Cowboys Exec VP, COO & Dir of Player Personnel Stephen Jones said of attracting free agents, “When players come to Dallas and they look at The Star and are able to see it and touch it and feel it firsthand, then I think it will give us an advantage. ... Sometimes it's close. Teams are offering similar-type dollars. ... And sometimes this can make a big difference, and we hope it will for us.” He added, “Anytime you have great facilities, it's a plus” (DALLAS MORNING NEWS, 8/16). 

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