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Around The World In 18 Days: Many Countries Hosting Olympic Houses In Rio

There are around 30 countries throwing "open-house parties" in Rio during the Games in the attempt to "lure tourists, sell exports, and wield diplomatic soft power," according to Magalhaes & Johnson of the WALL STREET JOURNAL. The houses are "proving popular with many Brazilians, many of whom lack the means to journey abroad." The Swiss house has the "vibe of a stately European garden, as well as an amusement park, with an oversize snow globe, a 200-square-meter synthetic ice-skating rink, and a sprint track, all of which can be sampled for free." Holland Heineken House is the Netherlands’ 13th consecutive Olympics hospitality suite, and it "feels like a beach club during the day, with a jumbo poolside TV screen and free-flowing music and beer, and a night club once dusk falls, with Dutch bands and musicians whipping up the crowd." Portugal's house is an "elegant three-masted steel vessel whose trip to Rio was sponsored by the Portuguese Olympic Committee in partnership with the Portuguese Navy." Meanwhile, Qatar, which is "hosting the 2022 World Cup and dreams of getting the 2028 Olympic Games, is mounting a charm offensive to woo global tourists." The country's hospitality effort "occupies a neo-classical 19th-century house and former museum in the Botafogo neighborhood" (WSJ.com, 8/9).

WELCOME TO MY HOUSE: In Rio, Chesney Hearst notes the Denmark Music Pavilion “opened at the beginning of the games and will remain open through the end" of the Closing Ceremony. It is free to the public and includes a “different DJ ... serving as the resident DJ of the pavilion.” The France House can hold 4,000 people and is offering "family-friendly activities including autograph sessions, sport demonstrations, and medal celebrations for the athletes of the French Olympic Team” during the day. The Germany House opened Aug. 4 and “will remain open through September 18th. “ The house during the day will host "various events including live viewing of Olympic broadcasts, chats, activities for children, and sports competitions followed by live music, DJs. and parties in the evenings” (RIO TIMES, 8/10).

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