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Multiple NFL Teams Continue Push To Get Games Aired In St. Louis TV Market

Rams Owner Stan Kroenke contended that St. Louis "couldn’t support his NFL team," but now that the team has left, "multiple NFL teams have been jockeying to make inroads into the supposed lousy market," according to Dan Caesar of the ST. LOUIS POST-DISPATCH. The Bears and Chiefs are "set to televise their exhibition games in the market this summer," and the Chiefs "plan to make a big push to build a local fan base." Chiefs President Mark Donovan last spring said that "league rules required a team wanting to add St. Louis to its TV network would have to drop those telecasts from cities of comparable population." But the league "has relaxed that rule, at least for one year, so St. Louis has become fertile test territory for some NFL clubs." The Chiefs’ telecasts will be on KMOV-CBS and the Bears' exhibition will be on KTVI-Fox. KTVI President & GM Spencer Koch said that he "spoke to, or was contacted by," the Titans, Packers and Colts about showing their games. He said that he "considered putting one of those teams" on KMOV, in addition to the Bears on KTVI, "but decided against that." Koch: "We wanted to try it out first with this one set of (Bears') games and see how that works. I want to try to do things in moderation, not go overboard" (ST. LOUIS POST-DISPATCH, 7/1).

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