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Play It Again, Sam: NFL Renews Partnership With YouTube Through '17 Season

The NFL renewed its YouTube partnership for the next two seasons. The league originally signed a YouTube deal last year and set up its own NFL-branded YouTube channel shortly thereafter. The current deal runs through the '17 NFL season and will see the NFL add more content to its channel. Before the start of this season the league will upload the three most memorable games for all 32 NFL teams, and the league has committed to make more in-game highlights available than before. The in-game highlights will continue to be available through Google Search. The league's YouTube channel will continue to carry game previews and postgame recaps. The NFL says that its YouTube channel has logged 900 million views since its launch last year.

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