Menu
Marketing and Sponsorship

Sponsor-less Runner Qualifies For U.S. Olympic Trials After Chicago Marathon Performance

Luke Puskedra finished fifth overall and "first among Americans at the Bank of America Chicago Marathon" last Sunday, but he currently does not have any sponsors, according to Kevin Helliker of the WALL STREET JOURNAL. Chicago Marathon Race Dir Carey Pinkowski, who has been in the role since '90, "can’t recall another unsponsored runner finishing first among Americans." Helliker notes Sunday's was "only Puskedra's third marathon." His first race was last year’s TCS N.Y. Marathon, and he was "so devastated" by his showing there "that he decided to retire from running." Puskedra said that when Nike "soon afterward declined to renew his contract ... he agreed with that decision." However, after his performance in Chicago, Puskedra has earned a "spot at the U.S. Olympic trials in Los Angeles in February" (WALL STREET JOURNAL, 10/16).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2015/10/16/Marketing-and-Sponsorship/Luke-Puskedra.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2015/10/16/Marketing-and-Sponsorship/Luke-Puskedra.aspx

CLOSE