Longtime TV exec LEN DELUCA "has joined the content team at IMG, where he will work on developing original content," according to Michael Smith of SPORTSBUSINESS JOURNAL. DeLuca, "a veteran of three decades at CBS Sports and ESPN, has consulted with IMG in the past," but this new role will make him Senior VP/Original Content. He will be "peers with three other IMG executives at the senior vice president level: MICHAEL ANTINORO (programming and production), MICHAEL BLOOM (original content) and WILL STAEGER (programming and content strategy)." All four Senior VPs report to IMG Chief Content Officer MARK SHAPIRO (SPORTSBUSINESS JOURNAL, 6/1 issue).
EXECS: The Chiefs promoted CHRIS BALLARD to Dir of Football Operations, and MIKE BORGONZI and BRETT VEACH to Dir of Player Personnel (Chiefs)....Huffington Post named Think Progress sports reporter TRAVIS WALDRON DC Bureau sports reporter (ADWEEK.com, 5/27).
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