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Overnight Ratings: Fox Sees Uptick For Second NASCAR Sprint Cup Race Of '15 Season

The second NASCAR Sprint Cup Series race of the season drew a 5.1 overnight rating yesterday on Fox from Atlanta Motor Speedway, up 6% from a 4.8 for the second race last year, which aired from Phoenix Int’l Raceway. Yesterday’s race started at 2:15pm ET due to a weather delay. The race from Phoenix in '13 drew a 5.3 overnight.

NOTES: Arkansas-Kentucky led all college hoops over the weekend despite a lopsided score. UK’s 84-67 win delivered a 2.0 overnight for CBS from 4:15-6:30pm on Saturday. ESPN’s Syracuse-Duke delivered the next-best rating with a 1.4 overnight in the 7:15-9:15pm window on Saturday....Sunday’s PGA Tour Honda Classic coverage delivered a 2.1 rating yesterday on NBC. With no play on Saturday due to inclement weather, yesterday’s coverage featured the third round and a few holes from the final round. Coverage concludes today on Golf Channel.

The chart below lists overnight ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RATING
"The Grantland Basketball Hour"
2/28
ABC
2:00-3:00pm
0.6
"World of X Games: Air + Style L.A."
2/28
ABC
3:00-4:00pm
0.4
College basketball: Georgetown-St. John's
2/28
CBS
12:00-2:15pm
0.9
College basketball: North Carolina-Miami
2/28
CBS
2:15-4:15pm
1.3
College basketball: Arkansas-Kentucky
2/28
CBS
4:15-6:30pm
2.0
College basketball: Villanova-Xavier
2/28
Fox
2:00-4:15pm
0.5
"EPL Match of the Day"
2/28
NBC
1:00-3:00pm
0.5
"Premier League Download: The Southampton Way"
2/28
NBC
2:00-3:00pm
0.4
NHL: Rangers-Flyers
2/28
NBC
8:00-10:30pm
1.0
"NBA Countdown"
3/1
ABC
12:30-12:56pm
n/a
NBA: Clippers-Bulls
3/1
ABC
12:56-3:30pm
n/a
NBA: Cavaliers-Rockets
3/1
ABC
3:30-6:00pm
n/a
PBR: Iron Cowboy
3/1
CBS
1:00-2:00pm
0.8
College basketball: SMU-UConn
3/1
CBS
2:00-4:30pm
0.9
College basketball: Michigan State-Wisconsin
3/1
CBS
4:30-6:15pm
1.2
NASCAR Sprint Cup: Folds of Honor QuikTrip 500 (Atlanta)
3/1
Fox
2:15-6:15pm
5.1
USSA Grand Prix: Slopestyle
3/1
NBC
12:00-2:00pm
0.8
"Red Bull Frozen Rush"
3/1
NBC
2:00-3:00pm
0.6
PGA Tour: Honda Classic: Third/Final Round*
3/1
NBC
3:00-6:00pm
2.1
 

NOTE: * = No live coverage on Saturday due to rain. Final round concluded on Monday.

SBJ Morning Buzzcast: March 18, 2024

Sports Business Awards nominees unveiled; NWSL's historic opening weekend and takeaways from CFP deal

ESPN’s Jay Bilas, BTN’s Meghan McKeown, and a deep dive into AppleTV+’s The Dynasty

On this week’s Sports Media Podcast from the New York Post and Sports Business Journal, ESPN’s Jay Bilas talks all things NCAA. Big Ten Network’s Meghan McKeown shares her insight into the Caitlin Clark craze. The Boston Globe’s Chad Finn chats all things Bean Town. And SBJ’s Xavier Hunter drops in to share his findings on how the NWSL is making a social media push.

Learn more about your ad choices. Visit megaphone.fm/adchoices

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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