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Appointment Viewing: Sounders Sign Multiyear Extensions With Local TV Partners

The Sounders on Thursday extended their local TV deals with KCPQ-Fox and KZJO-MYT "after the first year of the partnership resulted" in a 32% viewership increase from '13 and the highest household ratings in MLS, according to Don Ruiz of the Tacoma NEWS TRIBUNE. The multiyear agreement "includes a 30-minute pregame show, a postgame show expanded to 30 minutes, and other Sounders specials and segments." The club "also reached a separate multi-year agreement with Root Sports, which will continue as the club’s out-of-market broadcast partner throughout the Northwest." Eight Sounders games this season "will be shown" on KCPQ, with all other non-national telecasts on KZJO. Ross Fletcher, Kasey Keller and Jackie Montgomery "will provide game play-by-play, color and commentary" (Tacoma NEWS TRIBUNE, 2/13). In Seattle, Matt Pentz reported KCPQ on Thursday "dropped hints that former Sounders Marcus Hahnemann and Steve Zakuani will have some role with the broadcast" (SEATTLETIMES.com, 2/12).

LALAS AND FEARLESS: FUSION's Leander Schaerlaeckens noted Fox Sports' Alexi Lalas "can act as a moderator for the discourse on American soccer." Lalas said of his role on Twitter, "I try to keep a balance of where there’s an informational aspect of it, an editorial aspect -- an opinion, which is what my bread and butter is when it comes to soccer -- and a healthy dose of self-deprecation and humor thrown in there." He said of whether Twitter helps build his brand or is just for fun, "I use it as a way to interact with an American soccer culture that really grew out of this social type of platform" (FUSION.net, 2/12).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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