Menu
People and Pop Culture

WTA's Steve Tseng Going Back To IMG To Head Team Working On Visa Account

WTA Global Head of Sponsorship Sales STEVE TSENG is leaving to return to IMG, where he worked for 20 years before joining the women's tennis circuit in July '13. Tseng will head IMG’s consulting team on the Visa account. He will be based in S.F., where he previously worked for IMG. Sources said he will begin his new job in early February. IMG won Visa’s global sports marketing business late last year in one of the most high-profile agency shootouts of '14. Visa’s portfolio includes an IOC TOP sponsorship, the FIFA World Cup and NFL rights. Those marketing responsibilities had been split among multiple agencies, including GMR, IMG and Team Epic.

ADDITIONAL SECTIONS
PODCASTS

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.
SBJ TV

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Sports Media Podcast March 27 2024 The Big Get John Smoltz

12 mins

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2015/01/22/People-and-Pop-Culture/Tseng-IMG.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2015/01/22/People-and-Pop-Culture/Tseng-IMG.aspx

CLOSE
You have 1 article remaining this month.

Register for a free SBJ account to unlock one extra article per month.

© 2024 Leaders Group. All rights reserved. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group.