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Marketing and Sponsorship

Russell Wilson, Colin Kaepernick To Be Available In "Temple Run 2" Mobile Game

Imangi Studios and NFL Players Inc., the marketing and licensing arm of the NFLPA, on Friday announced a multiyear partnership that will allow the game maker to use NFL players, including Seahawks QB Russell Wilson and 49ers QB Colin Kaepernick, as characters in the popular mobile game “Temple Run 2.” NFLPI VP/Licensing & Business Development Steve Scebelo said Wilson and Kaepernick will be the first two NFL players that game users can download as the runner in game. Scebelo noted that every week, two new NFL players will be available for "Temple Run 2" to users at a cost of about $0.99 per download. Scebelo said Imangi will pay NFLPI a percentage of the download fee and NFLPI will distribute part of that to NFL players. Scebelo declined to reveal the percentage numbers. In "Temple Run 2," gamers take on the role of a runner who evades obstacles and enemies. Jamaican sprinter Usain Bolt was the first famous athlete to be used in the game. "Temple Run 2" has been downloaded more than 1 billion times.

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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