Salt Lake City Leads Rio Ratings NBC Touts Digital Presence From Rio PGA Tour Live Coverage To Stream On Facebook, Twitter Fertitta Talks New UFC Deal With WME-IMG NASCAR-Themed Show Returning To Nick Media Notes Rio Rating Lowest Since Sydney In '00 Several SI Employees Impacted By Time Layoffs MASN Lays Out Case To Keep Dispute From RSDC Canada Changes Rule For Super Bowl Ads
SBD/August 21, 2014/Media
Published August 21, 2014
AD AGE's Michael Sebastian noted The Onion tomorrow is "rolling out the second season of its original web series 'Tough Season,' a mockumentary about one man's quest to become champion of his fantasy football league." The show is being produced by The Onion Labs, an "in-house creative and marketing agency, on behalf" of technology company Lenovo. Each of the 13 episodes, which run on TheOnion.com and a dedicated Lenovo site, is "roughly five minutes long and features NFL players," including Bears RB Matt Forte, Colts QB Andrew Luck and Broncos WR Wes Welker (ADAGE.com, 8/20).
TRIVIAL PURSUIT: BROADCASTING & CABLE's Paige Albiniak reported "Sports Jeopardy!" will premiere Wednesday, Sept. 24 on Sony-owned digital service Crackle and all Crackle platforms. New episodes of the sports quiz show, hosted by Dan Patrick, "will premiere every Wednesday on Crackle for a total of 52 episodes per year." More than "30,000 contestants registered online to audition for the show over the summer" (BROADCASTINGCABLE.com, 8/21).
LOOKING FOR NEW FANS: In Texas, Jordan Overturf reports a new "Spanish-language Radio Network launched by the Texas A&M athletics department's multimedia rights holder will reach Hispanic and Latino fans." Games will be "broadcast on radio stations in four markets around the state -- Houston, San Antonio, El Paso and McAllen." The network joins "55 English-language affiliates managed by Learfield Sports' Texas A&M Sports Properties" (Bryan-College Station EAGLE, 8/21).