NHL Strikes Deal With GoPro Cameras Cadillac To Title PGA Tour Match Play Event Orioles See Big Spike In Merchandise Sales Marketplace Roundup Humama Opts Out Of PGA Tour Event Kraft Expands NHL Deal To Include U.S. Stewart: Sponsors Have Stuck By Our Side Adidas Struggling In U.S. Market Westbrook's New Line Tests Fashion Boundaries Sales Of Devon Still Jerseys Nearing 10,000
Upcoming Conferences and Events
SBD/August 5, 2014/Marketing and Sponsorship
John Wall Heads To China, Japan Next Week To Promote Adidas Signature Shoe Line
Published August 5, 2014
BIG MARKET COURTSHIP: In N.Y. Frank Isola writes if Durant signs a sponsorship deal with Under Armour, it "could also be beneficial" to the Wizards when Durant becomes a free agent in '16. Wizards Owner Ted Leonsis and UA Founder, Chair & CEO Kevin Plank have been involved in "several philanthropic endeavors" in the DC area. But the Nets "could have a friend" in Roc Nation Sports Founder Jay Z, who once "held a minority stake in the club" and signed Durant as a client. Furthermore, Nets and Barclays Center CEO Brett Yormark is the "twin brother" of Roc Nation Sports President & Chief Strategy Officer Michael Yormark (N.Y. DAILY NEWS, 8/5).