Menu
Marketing and Sponsorship

FIFA Bans German F1 Driver Nico Rosberg From Using World Cup Imagery On Helmet

FIFA will not allow German F1 driver Nico Rosberg to use an image of the World Cup trophy on his helmet for this weekend's German Grand Prix, as the organization is "keen to enforce its 'intellectual property rights,'" according to Sarah Ebner of the LONDON TIMES. Rosberg on Tuesday "tweeted a picture of the commemorative headware." But FIFA "did not like the design, which was in German national colours and included a depiction of the World Cup trophy and four stars for Germany’s four World Cup triumphs." FIFA contacted Rosberg's manager, Georg Nolte, to "inform him his driver would have to remove the image due to an infringement of its rights" (LONDON TIMES, 7/18). In London, Daniel Johnson notes Rosberg's helmet "still had the trophy emblazoned on the top" when F1 arrived at the track Thursday. It had been changed with "one larger star in place of the trophy" by the time of the drivers' afternoon press conference. Rosberg: "It’s amazing that even a trophy has its trademark, just sticking it on a helmet." Johnson notes Italian F1 driver Jarno Trulli in '06 "used an image of the trophy on his helmet" during a race following Italy's World Cup win that year "with no sanction" (London TELEGRAPH, 7/18).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2014/07/18/Marketing-and-Sponsorship/Rosberg.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2014/07/18/Marketing-and-Sponsorship/Rosberg.aspx

CLOSE