Menu
Download the app

SBJ subscribers – Enhance your experience with the revamped iOS app

Marketing and Sponsorship

White Wash: Roger Federer Calls Wimbledon's Dress Code "Too Strict"

Roger Federer said that Wimbledon's "tighter enforcement of its all-white clothing policy for players is 'too strict,'" according to the AP. There have "been complaints this year from some players over the more stringent regulations that include undergarments, the amount of colored trim on shirts and shorts and headbands and wristbands." Federer said that he hopes Wimbledon "might be less rigid with the all-white clothing rules in the future." He said, "Maybe one day they'll loosen up the grip again a bit, but that's the time we go through right now." Federer during last year's tournament was told "not to wear running shoes with orange soles" (AP, 7/2). ESPN's Stan Verrett said as the world's "most prestigious tournament, Wimbledon is also a showcase for tennis clothing." Amateurs "want to wear what the pros wear, but manufacturers started getting too colorful. So the All-England Club cracked down" ("SportsCenter," ESPN, 7/2).

ABSENT BY DESIGN? In N.Y., Vanessa Friedman asks given the "amount of excitement fashion is professing about that great new maybe-huge market known as 'activewear,'" why is Stella McCartney currently the "only catwalk designer represented on Center Court?" If a brand "wanted to demonstrate its seriousness about the sporting sector, hooking up with a tennis player would seem an obvious step." Yet in the "many discussions of fashion before and during the current Wimbledon tournament," top design names are "notably absent -- from the court at least." They are "in the umpire seat and on the sidelines, thanks to the uniforms created by Ralph Lauren as the official outfitter." But the Ralph Lauren team said that designing apparel for tennis players during play "simply wasn’t a priority, as they had a strong court presence already" (N.Y. TIMES, 7/3). Meanwhile, USA TODAY's Chris Chase lists his 13 "biggest Wimbledon fashion hits and misses" (USATODAY.com, 7/2).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2014/07/03/Marketing-and-Sponsorship/Wimbledon-White.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2014/07/03/Marketing-and-Sponsorship/Wimbledon-White.aspx

CLOSE