SBJ In-Depth: MLB All-Star Game

As Target Field prepares to play host to this year’s MLB All-Star Game, we’ll outline the business stories to watch around the event. Sponsors will be looking to make the most of their ties to the event through activation strategies nationally and on the ground in Minneapolis. What does Target Field itself have in store as it showcases its intimate setting for baseball? Will TV partners roll out new production elements? Whatever the issues, we have all the bases covered.

Publishing Date: July 14 Ad Close: June 30 Materials Close: July 2. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.